We did a full brand strategy to really look into her audience, her goals, her why, and her purpose. Something that all business owners should do at one point or another in their journey. 

Her new branding is simple, whimsical and elegant, with colours and tones being the main focus as she is know for her style and use of these throughout her images. 

A brand that is emotive and a website that fully encompasses this, with a storytelling and editorial feel, using just the right amount of words to help them along (if you’ve seen her work you know they need no introduction!) 

I could ramble on about more and more of this beautiful girl and this project, but I will stop, let you enjoy the branding and website that is, Emma Johnson. 💫

www.emmajohnson.com.au

Emma Johnson Photography.

  • Brand Design
    Brand Strategy
    Squarespace Web Design
    Stationery Design
    Flodesk Integration
    Flodesk Email Campaign Setup

  • March 2023

  • Wagga Wagga, NSW

Stationery

Web Design

Branding

Stationery Web Design Branding

Two business cards with elegant typography, one labeled "Emma Johnson," displayed on a rock with a dried flower and textured stone backdrop.
A wooden bowl with a decorative grass stem is on the top left of the image, alongside two overlapping thank you cards. One card reads "THANK YOU." in elegant script, and the other is from "Emma Johnson Photography" expressing gratitude for an order. A crumpled paper is on the right side of the image.
Elegant logo design with initials "EJ" in script font, surrounded by the text "Emma Johnson Photography" in a circular layout, on a beige background.
Elegant logo with the text 'Emma Johnson Photography' in a decorative font.
Business card on beige fabric background
Close-up of a pregnant woman's belly with hands gently cradling it, surrounded by yellow flowers in a field. Text reads "Newborn Family Maternity Wedding."
Photography website homepage with images of a woman photographer, families, and scenic landscapes. Features portfolio sections for newborn, maternity, family, and wedding photography. Includes a studio showcase and contact link.
Photography website homepage featuring portraits of people, including a woman with a camera, a family, and children. Text sections describe the photographer's approach to capturing emotional moments. The layout is clean, with beige and white tones, emphasizing connection and storytelling through images.
Tablet displaying Emma Johnson Photography website on woven chair